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PBR will kick off third annual Rumble in the Rockies with a BULLevard Bash in downtown Colorado Springs Friday, Sept. 23

pbr2The Josh Abbott Band will headline musical entertainment at the Tejon Street celebration 

PUEBLO, Colorado (Aug. 12, 2016) – With nearly 175,000 pounds of world championship bull stock and the world’s 35 toughest athletes on dirt, the PBR (Professional Bull Riders) will return to Broadmoor World Arena for the third consecutive year on Saturday and Sunday, Sept. 24-25, for the Rumble in the Rockies, brought to fans locally by Sonic. The event is the 22nd of 27 stops on the 2016 PBR Built Ford Tough Series (BFTS).

Before all of the heart-stopping, 8-second, edge-of-the-seat excitement begins, the PBR will kick off the weekend with the first ever BULLevard Bash on Friday, Sept. 23 in downtown Colorado Springs.

The party starts at 5 p.m. on Tejon Street between Kiowa and Pikes Peak with live music courtesy of iHeartRadio, a Bud Light Beer Garden, autograph sessions with the stars of the PBR, live bulls and vendor displays to engage fans of all ages.

“With the help of great partnerships with the Sports Corp., Bud Light, iHeartRadio and Sam Guadagnoli of The Mansion and Cowboy’s [Night Club], PBR is thrilled to bring the BULLevard Bash to our fans in Colorado Springs,” said PBR CEO Sean Gleason. “It’s going to be a weekend of Western fun, hospitality and the best bull riders and bulls in the world. Everyone is invited to come out and enjoy the party.”

The Josh Abbott Band will headline the musical entertainment on the Cooper Tires Stage during the BULLevard Bash.  The Texas country band has released four albums, most recently “Front Row Seat.” The band’s popular single, “Touch,” from their third album, “Small Town Family Dream,” was featured in the motion picture “The Longest Ride,” the 20th Century Fox adaptation of Nicholas Sparks’ best-selling novel about a PBR bull rider.

Opening for the Josh Abbott Band will be Drake White, The Last Bandoleros and Tara Thompson.

After graduating from college and working as a general contractor for a few years, Drake White decided to pursue a musical career. Music had always been in his life; the country singer started singing in his church choir and was writing songs by the age of 14.  He co-wrote 10 of the 12 songs on his debut album “Spark” which will be released Friday, Aug. 19, and is already receiving favorable attention for its first single “Livin’ the Dream.”

The Last Bandoleros combine a little bit of Tex-Mex, a dash of Brit-Pop and a serving of Country/Rock to form a contemporary American sound. Diego Navaira, Jerry Fuentes, and Derek James make up this new breed of Tex Mex with their hyper train beats, distorted guitars, Beatlesque harmonies, and blazing accordion solos. The trio recently released their debut EP “Where Do You Go,” which is receiving industry praise for its lead single of the same name.

Tara Thompson, a cousin of Loretta Lynn and a self -described “hillbilly from East Tennessee” grew up surrounded by small town life in the Great Smoky Mountains.  She moved to Nashville as a teenager to begin her singing career. After years of singing country hits by other artists, Thompson decided to use her family’s life experiences, adding a quirky spin, to write her own songs. Her debut single “Someone to Take Your Place,” is the first release from a full length album expected later this year.

In addition to the music, fans will also be able to enjoy food and drink specials provided by The Mansion, Cowboys Night Club and other establishments in the vicinity.

The party will last until 10 p.m.

On Saturday morning, Sept. 24, fans are invited to join the bull riders, staff, bulls and others for the Rider Relief Fund’s 3rd Annual Support the Sport 5K presented by Cooper Tires. The Rider Relief Fund helps those injured in the sport of bull riding; all proceeds raised from registration fees will go to the fund and cowboys in need. The 5K race will take place at Quail Lake.  Registration begins at 8 a.m., with the race starting at 9 a.m. Goodie bags and t-shirts will be given to the first 200 registrants and PBR prizes will be presented to the race winners.  To register, visit:https://runsignup.com/Race/CO/ColoradoSprings/SupportTheSport5k.

Later that evening, Round 1 of the Rumble in the Rockies starts at 7 p.m.  Round 2 and the Built Ford Tough Championship Round will take place on Sunday at 2 p.m. Advance tickets for both days, start at $15 and can be purchased at the World Arena Box Office, Ticketswest.com, by phone at 719-520-SHOW or (800) 732-1727.

With valid military I.D. presented at the Broadmoor World Arena box office, military personnel will receive a 25 percent discount on all levels of tickets. The discount will also apply to the PBR Elite Seats, which provide access to an exclusive seating section and pre-show, behind-the-scenes tours and meet and greets with the PBR stars. Priced at $300, PBR Elite Seat tickets can be purchased by contacting the PBR’s Customer Service Department at 800 732 1727.

For more information about the PBR Rumble in the Rockies, visit www.pbr.com.

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About the PBR (Professional Bull Riders)

The world’s premier bull riding organization began as a dream of 20 bull riders 23 years ago and is now a global sports phenomenon. On its elite Built Ford Tough Series, the PBR features the Top 35 bull riders in the world and the top bulls in the business. The televised Built Ford Tough Series, the BlueDEF Tour, the Touring Pro Division and the PBR’s international circuits in Australia, Brazil, Canada and Mexico have paid more than $150 million in earnings to its athletes. Twenty-eight men have earned more than $1 million, including two-time PBR World Champion J.B. Mauney who, with his 2015 PBR World Championship, became bull riding’s first $6 million man and the richest athlete in Western sports history at $6.7 million in career earnings. In May 2015, PBR was acquired by WME | IMG, a global leader in entertainment, sports and fashion. For more information on the PBR, go to PBR.com, or follow on Facebook at Facebook.com/PBR, Twitter atTwitter.com/PBR, and YouTube at YouTube.com/PBR.

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Valerie Milano is the well-connected Senior Editor and TV Critic at TheHollywoodTimes.Today, a showbiz/promotions aggregate mainly for insiders. She has written for Communications Daily, Hollywood Today, Television International, and Video Age International plus freelanced for others. Valerie donates and works closely with the Human Rights Campaign (Fed Club Council Member), GLSEN, Outfest, NCLR, LAMBDA Legal and the Desert Aids Project. She is a member of the Los Angeles Press Club. Milano loves meeting people and does so in her fave getaway Palm Springs as a member of the Palm Springs Museum of Art and the Old Las Palmas area community member. For years Valerie was a board member and one of the chief organizers for the Television Critics Association’s press tours. The tours take place twice a year in Beverly Hills/Pasadena.